Ask The Local Eye

Some tips from Owners Direct on how to advertise and manage your your holiday home:

1. Know your market:
   Know your target audience and research the price of comparable properties and alternative accommodation in the area.
2. Advertise:
   Advertise your property somewhere it will definitely be seen. Reputable holiday rental websites are a cost effective way to get exposure to millions of travellers and manage booking enquiries.
3. Provide a prompt, professional service:
   Respond to all queries from holidaymakers within 24 hours, or the booking may go elsewhere.
4. Set the holiday scene:
   Great photos and descriptions really help set the holiday scene. Take time writing your copy, and remember, a great photo is worth a thousand words!
5. Be flexible with dates:
   Stick to week-long minimum stays in peak periods if you wish, but be flexible at other times to attract those taking short breaks and buying cheap flight deals.
6. Rental contract:
   Make sure you draw up a contract with your guests to ensure that both parties know what to expect.
7. Provide comments from past guests.
8. Furnishing for rentals:
   Keep furnishings simple and avoid clutter. Ensure the property meets health and safety requirements and consider what practical items guests will expect.
9. Have a local representative:
   Ideally you should have someone to ‘meet and greet’ your clients. You will also need a cleaner and someone on hand loally to deal with any problems.
10. Go the extra mile:
    Little extras can make all the difference – include a welcome pack of basics and a file with useful information on local attractions, activities and transport.